This Privacy Policy describes how we manage Personal Data in compliance with the Personal Data Protection Act 2010 of Malaysia (“PDPA”). We encourage you to read this Privacy Policy so that you know and understand :

• the type of personal data we collect and how we collect it
• how we use your personal data
• the parties that we disclose the personal data to; and
• the choices we offer, including how to access and update your personal data.

PERSONAL INFORMATION WE COLLECT

Information you give us

Personal information that you may provide through the Sites or otherwise communicate with us, including via our pages on social networks, includes:

• Contact information, such as your first name, last name, mailing address, phone number, and email address
• Profile information, such as your Steinway Customer ID, your website or link to your profile on a social networking website, photographs you may choose to provide, information about yourself or services you offer that you may choose to provide, and information about your interests and preferences
• Feedback and correspondence, such as information you provide when you receive customer support or otherwise correspond with us online
• Usage information, such as information about how you use the Sites and interact with us, including information associated with any content you upload to the Sites or otherwise submit to us through the Sites, and information you provide when you use any interactive features of the Sites
• Precise geolocation information, if you authorize our mobile application to access your location
• Marketing information, such your preferences for receiving marketing communications and details about how you engage with marketing communications
• Other personal information you submit to us through the Sites or our pages on social networks, such as information you provide when interacting with us on Facebook, Twitter, Google+, YouTube, and Instagram

Referrals

Existing users of our Sites may have the opportunity to refer friends or other contacts to us. If you are an existing user, you may only submit a referral if you have permission to provide the referral’s contact information to us.

Information we obtain from our business partners and social media networks

We may partner with third party companies that share personal information with us, including partners that provide us with information about visitors to our Sites. When you provide personal information to one of our partners, your information is subject to the partner’s privacy policy, and any information we receive from the partner is subject to this Privacy Policy.

We may also maintain pages for our company and our products on a variety of third-party platforms, such as Facebook, Twitter, Google+, YouTube, Instagram, and other social networking services. When you interact with our pages on those third-party platforms, the third-party’s privacy policy will govern your interactions on the relevant platform. If the third party platform provides us with information about our pages on those platforms or your interactions with them, we will treat that information in accordance with this Privacy Policy.

Information automatically collected

When you access our Sites, we, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and activity on our Sites. The information that may be collected automatically includes your computer or mobile device operating system type and version number, manufacturer and model, device identifier (such as the Google Advertising ID or Apple ID for Advertising), browser type, screen resolution, IP address, the website you visited before browsing to our Sites, general location information such as city, state or geographic area; and information about your use of and actions on our Sites, such as pages you viewed, how long you spent on a page, navigation paths between pages, information about your activity on a page, access times, and length of access. Our service providers and business partners may collect this type of information over time and across third-party websites. This information is collected using cookies and similar technologies. Please refer to the Cookies and Similar Technologies section for more details.

COOKIES AND SIMILAR TECHNOLOGIES

What are cookies?

Cookies are small data files stored on your computer or mobile device by a website. Our Sites may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer or mobile device until you delete them) to provide you with a more personal and interactive experience on our Site.

We use two broad categories of cookies: (1) first party cookies, served directly by us to your computer or mobile device, which we use to recognize your computer or mobile device when it revisits our Sites; and (2) third party cookies, which are served by service providers or business partners on our Sites, and can be used by such service providers or business partners to recognise your computer or mobile device when it visits other websites.

Cookies we use

Our Site uses the following types of cookies for the purposes set out below:

Essential Cookies

These cookies are essential to provide you with services available through our Site and to enable you to use some of its features. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.

Functionality Cookies

These cookies allow our Sites to remember choices you make when you use our Sites. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-select your preferences every time you visit our Site.

Analytics and Performance Cookies

These cookies collect information about traffic to our Sites and about how individuals use our Sites. The information gathered may include the types of information described above in the section titled “Information automatically collected.” We use this information to help operate our Site more efficiently, to gather broad demographic information, monitor the level of activity on our Site, and improve the Site.

We use Google Analytics for this purpose. Google Analytics use their own cookies. You can find out more information about Google Analytics cookies here and about how Google protects your data here. You can prevent the use of Google Analytics relating to your use of our Site by downloading and installing the browser plugin available here.

Social Media Cookies

These cookies are used when you share information using a social media sharing button or “like” (or similar) button on our Site or you link your account or engage with our content on or through a social networking website such as Facebook or Twitter. The social network will record that you have done this. Social networks use their own cookies.

Targeted and advertising cookies

These cookies track your browsing habits to enable us and third-party advertising networks to deliver ads that may be of interest to you. These cookies use information about your browsing history to group you with other users who have similar interests or browsing behaviour. Based on the cookies that the third-party advertising network sets on our Site and other sites, advertisers can display or otherwise deliver to you advertisements that may be relevant to your interests on our Site and while you are on third party websites.

You can choose to disable cookies, as described below, or to opt out of the use of your browsing behaviour for purposes of targeted advertising. For opt out instructions, please review the “Targeted online advertising” portion of the “Your Choices” section of this Privacy Policy.

Disabling cookies

You can typically remove or reject cookies via your browser settings. In order to do this, follow the instructions provided by your browser (usually located within the “settings,” “help” “tools” or “edit” menus). Many browsers are set to accept cookies until you change your settings.

For further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org.

If you do not accept our cookies, you may experience some inconvenience in your use of our Site. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Site.

HOW WE USE YOUR PERSONAL INFORMATION

To provide our Sites

If you use our Sites, we use your personal information to:

• operate, maintain, administer and improve the Sites
• manage and communicate with you regarding your account with us, if you have one, including by sending you service announcements, technical notices, updates, security alerts, and support and administrative messages
• process and manage purchases and registrations you make through the Sites, including to administer contests and other promotions
• manage individual referrals
• better understand your needs and interests, and personalize your experience with the Sites
• provide support and maintenance for the Sites
• respond to your service-related requests, questions and feedback

To market our products and services to you

If you request information from us (such as signing up for our newsletter), register on the Sites, or participate in our contests or promotions, we may send you Steinway-related marketing communications as permitted by law. Our marketing communications may be tailored to you and your interests. You will have the ability to opt out of such communications.

To comply with law

We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests and legal process, such as to respond to subpoenas or requests from government authorities.

With your consent

We will request your consent to use your personal information where required by law, such as where we use certain cookies or similar technologies or would like to send you certain marketing messages. If we request your consent to use your personal information, you have the right to withdraw your consent at any time in the manner indicated when we requested the consent or by contacting us. If you have consented to receive marketing communications from our third party partners, you may withdraw your consent by contacting those partners directly.

To create anonymous data for analytics

We may create anonymous data from your personal information and other individuals whose personal information we collect. We make personal information into anonymous data by excluding information that makes the data personally identifiable to you, and use that anonymous data for our lawful business purposes.

For compliance, fraud prevention and safety

We use your personal information as we believe necessary or appropriate to (a) enforce the terms and conditions that govern the Sites; (b) protect our rights, privacy, safety or property, and/or that of you or others; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.

HOW WE SHARE YOUR PERSONAL INFORMATION

Affiliates

We may disclose your personal information to our subsidiaries and corporate affiliates for purposes consistent with this Privacy Policy.

YOUR CHOICES

Update, Correct or Delete Your Information

You may contact us at piano@steinwaymypc.com to update or correct the personal information Steinway maintains about you, or if you have additional requests or questions.

Marketing communications

You may opt out of marketing-related emails by clicking on a link at the bottom of each such email, by contacting us at piano@steinwaymypc.com or, if applicable, logging in and changing your account settings. You may continue to receive service-related and other non-marketing emails.

Choosing not to share your personal information

Where we are required by law to collect your personal information, or where we need your personal information in order to provide services or the Sites to you, if you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with our services. We will tell you what information you must provide to receive the services by designating it as required in or on the Sites or through other appropriate means.

SECURITY

The security of your personal information is important to us. We take a number of organizational, technical and physical measures designed to protect the personal information we collect, both during transmission and once we receive it. However, no security safeguards are 100% secure and we cannot guarantee the security of your information.

Children

Our Sites are not directed to children under 16. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us. We will delete such information from our files as soon as reasonably practicable.

SENSITIVE PERSONAL INFORMATION

We ask that you not send us, and you not disclose, any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on the Sites, or otherwise to us.

If you send or disclose any sensitive personal information to us when you use the Services, you must consent to our processing and use of such sensitive personal information in accordance with this Privacy Policy. If you do not consent to our processing and use of such sensitive personal information, you must not submit such sensitive personal information through our Sites.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this Privacy Policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on the Sites. We may (and, where required by law, will) also provide notification of changes in another way that we believe is reasonably likely to reach you, such as via e-mail (if you have an account where we have your contact information) or another manner through the Sites.

Any modifications to this Privacy Policy will be effective upon our posting of the new terms and/or upon implementation of the new changes on the Sites (or as otherwise indicated at the time of posting). In all cases, your continued use of the Sites after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.

CONTACT US

If you have any questions or concerns at all about our Privacy Policy, please feel free to email us at piano@steinwaymypc.com or write to us at:
Steinway & Sons Malaysia (Bentley Music Sdn Bhd)
Attn: Legal – Privacy
Level 3, Wisma Bentley Music
3, Jalan PJU 7/2, Mutiara Damansara, 47810 PJ